Yasmin Aly — Visual Designer & Artist

Design that makesbrandsunforgettable.

Strategic design. Artistic expression. Visual identity.

Explore projects

At a glance

6

Services from one source, from branding to illustration

Karlsruhe

My studio. Projects across Germany and internationally

Art

Exhibitions in Paris, Berlin, London and Karlsruhe

Design + Art

Strategy meets an artistic signature

1:1

Personal and on equal terms, from the first call to handover

About me

hi, I'm Yasmin.

To me, visual communication is more than design. It is a language that shapes identity, creates orientation and changes perception.

I'm a visual designer and artist based in Karlsruhe. I develop visual systems for brands, companies and organisations that want to appear clear, modern and trustworthy, online and offline.

My work combines strategic thinking with artistic expression. The result is identities that don't just work, but have character, build trust and stay in the mind.

Services

What I do

From the first idea to the finished visual system, for brands that want to be not just visible, but recognisable.

Branding & Visual Identity
Brand identities that are clear, consistent and recognisable, from the first idea to the finished system.
Web Design
Websites that bring your identity to life online: beautiful, intuitive and strong on every device.
Social Media Design
Visual content and content concepts for an online presence with character.
Campaigns & Visual Concepts
Campaigns with a clear visual language that carries one message across every channel.
Print Design
Print media focused on clarity, impact and consistent branding.
Editorial & Illustration
Concepts and work at the intersection of design, art and narrative.

Portfolio

Selected works

Selected projects in branding, web design, campaigns, packaging and art.

Berlin Conference

Brand Design ↗

Visual identity for the Berlin Conference, from key visual to on-site wayfinding.

ZKM Karlsruhe

Carpet Design · Art ↗

Carpet design for the USEUM exhibition at ZKM Karlsruhe, where illustration becomes space.

Stiftung Zukunft Berlin

Social Media Campaign

Social media campaign for “Work for Refugees”: a visual language that takes a stand and reaches people.

Coffee Brand

Brand Design

A brand identity with warmth and attitude: logo, colour palette, packaging and cup design for a young coffee brand.

Trivium Travel

Web Design

Clear, atmospheric and modern web design for a travel agency.

Egypt Fabrics

Packaging & Brand Design

Packaging and brand design that translates Egyptian textile tradition into a contemporary visual language.

Kiez-Resilienztag Schöneberg

Brochure Design · Editorial Design ↗

Brochure on neighbourhood disaster preparedness in the Tempelhof-Schöneberg district of Berlin.

Kontakt

Let's createsomethingmeaningful.

Du planst eine neue Marke, eine Website oder eine Kampagne? Lass uns gemeinsam deine Ideen weiterdenken und im Erstgespräch herausfinden, wie wir sie zum Leben erwecken können. Ich freue mich auf den Austausch mit dir!

yazdesignandillustration@gmail.com